Marketing Analysis Of Aesop s Marketing - 2696 Words

Marketing Analysis of Aesop Marketing Background Aesop is one of the Australia’s success stories in the competitive world of retailing. Dennis Paphitis established this first luxury beauty and skincare brand in 1987 in Melbourne, Australia. The purpose behind establishment of this luxury brand was to create superlative products for the skin, hair and body (Aesop: the stuff of Fables, 2012). Aesop specializes in making greatest anti-oxidant products using both plant-based and laboratory-made ingredients of the highest quality and proven efficacy. Aesop is a product-based company and regularly launches new products for skin, hair, and body in response to genuine needs expressed by its customers. Aesop sells same product worldwide. Its top 10 products are shared across the globe and the packaging is identical for each product. Currently Aesop has 70 signature stores in capital cities throughout Australia, Europe and Asia of which four stores are in the US, which is a huge step for Aesop. While many stores are closing their doors in today’s challenging economic times, or moving from location to location to â€Å"chase† their market, Aesop keeps opening new stores. Aesop is the sole brand owned by the company, with Emesis Cosmetics Pty Ltd and Aesop Retail Pty Ltd being the two Australian based subsidiary companies representing Aesop. In 2012, Aesop and Natura Cosmeticos S.A. (â€Å"Natura†), the leading Brazilian manufacturer and direct seller of Beauty and Personal Care productsShow MoreRelatedMarketing and Aesop12007 Words   |  49 PagesInternational Marketing Plan: Aesop’s Expansion into Italy TBS982 Marketing in a Global Economy Patjira Aiemsumang 4304834 Natthanee Chatpahol 4230723 Cheuk Kin Jeremy Sin 4429448 Thanyaporn Theerawatphothong 4222490 July 22, 2013 Word Count: 6713 1. Executive Summary The cosmetic industry worldwide seems to be continuously developing, now more than ever with the advent of the Internet companies. Many famous companies sell their cosmetic products online also in countries in which they doRead MoreThe Cult Beauty Brand That Tries Not3186 Words   |  13 Pages The Cult Beauty Brand That Tries Not to Be Table of contents 1. Introduction and background 2. Marketing environment and strategy of Aesop 3. Marketing mix 4. Competitor analysis 5. Recommendations 6. Conclusion 7. References 8. Appendix 1 9. Appendix 2 Introduction and background : This company was founded by Dennis Paphitis, an ex hairdresser, and established in 1987 in Melbourne, Australia. The companyRead MoreMarketing Analysis Of Aesop ( Http )1848 Words   |  8 Pages 2015-BUS5MMS (BU-W0507) - MGT AND MKT FOR SVC Individual Marketing Assignment – Marketing Analysis of Aesop (http://www.aesop.com) 30th January 30, 2015 Submitted to- xyz Submitted by – Deepak Singh (18174976) CONTENTS Company Overview†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.1 Products†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦2 Sustainable Practices†¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 Company Overview Aesop is a 1987 established cosmetics selling company with an idea to make a high range of magnificent products whichRead MoreAesop And Its History Analysis3243 Words   |  13 Pages â€Æ' TABLE OF CONTENTS †¢ AESOP and its History †¢ PRODUCTS †¢ PACKAGING †¢ SUSTAINABLITY PRACTICES †¢ AESOP’S CUSTOMERS †¢ PRICING STRATEGY †¢ PROMOTION †¢ DISTRIBUTORS †¢ COMPETITORS †¢ RECOMMENDATIONS †¢ CONCLUSION †¢ REFRENCES †¢ Appendix AESOP AND ITS HISTORY Aesop was established in Melbourne in 1987 with a quest to create a range of superlative products for the skin, hair and body. The company is committed to using both plant-based and laboratory-made ingredients of the highest qualityRead MoreMarketing Environment And Strategy Of Aesop2668 Words   |  11 Pages Marketing analysis of Aesop Aim: A study of the marketing environment and strategy of Aesop Introduction and marketing background Aesop is a firm that started its operations in Australia and works in an extremely competitive environment. The main objective of this marketing plan is to introduce the products of Aesop to the global markets. It becomes essential to analyze and research the product as well as the market in order to create a stronger strategy fit and align allRead MoreAnalysis Of The Launch Of French Beauty And Cosmetics Giant2215 Words   |  9 Pagesaffects the current beauty and toiletries industry in Australia. It also conducts an opportunity analysis for Sephora to identify its key competitive factors to gain an edge in the Australian market. Findings suggest that Australia is a viable market for Sephora but it has a few drawbacks. â€Æ' Table of Contents Topic Page Number INTRODUCTION 3 ANALYSIS OF BACKGROUND 3 STATEMENT OF SCOPE 3 METHOD 3 SWOT ANALYSIS 4 ENVIRONMENTAL FACTORS 5-8 COMPETITION 8 STRATEGY 8 CONCLUSION 9 BIBLIOGRAPHY 10 IntroductionRead MoreMarketing Mix4711 Words   |  19 Pagesnotes A)Marketing Mix variables (The 4 P s of Marketing) The major marketing management decisions can be classified in one of the following four categories: * Product * Price * Place (distribution) * Promotion These variables are known as the marketing mix or the 4 P s of marketing. They are the variables that marketing managers can control in order to best satisfy customers in the target market. The marketing mix is portrayed in the following diagram: The Marketing Mix Read MoreStrategic Management Report: LOccitane En Provence5510 Words   |  23 Pagescompetitors will be presented by a strategic group map, of the most relevant industry, like Body Shop. The SWOT analysis will reveal if there are lot of barriers or not, that is to say if Occitane en Provence is in danger in front of possible competitors. As a contribution to the analysis, further strategic management framework will be provided for an in-depth competitiveness analysis. Finally, recommendations will be made according to the strategy analysed, to know what L’Occitane should be doingRead MorePresent Day Robotic Surgery and Beyond8509 Words   |  35 Pagessurgery; commonly known as telesurgery. By the early 1990 s scientist from the NASA-Ames team joined Stanford Research Institute (SRI) surgeons to develop a telemanipulator for hand surgery. Dr. Dave Williams of the Canadian Space Agency spearheaded a project that would test this specific type of Robotic surgery. With the use of satellites to relay the signals needed to connect a surgeon s console to a robot, Telesurgery would allow surgeon s to reasonably operate on a patient just about anywhere

A Brief Note On Wage Gap And The Workplace Gap - 1582 Words

Introduction Wage gap is an important reality that women constantly have to face in their everyday work lives. â€Å"The wage gap is a statistical indicator often used as an index of the status of women’s earnings relative to men’s† (The Wage Gap, 2015). It has been a major issue for many decades and it is often experienced by women in many traditionally male dominated industries. The problem may seem to be diminishing, however there is still a significant gender wage gap that can allow us to see that the issue has yet to be resolved. In addition, this topic is very important for employers and employees to be aware of and for them to know how to handle this issue if it arises. Employers should be aware of wage gap, as they have a responsibility to handle concerns that employees may have about compensation and benefits. Additionally, employers need to make sure that their employees are treated fairly and equally among the workforce. For example, in America â€Å" the Equal Pay Act was signed in 1963, making it illegal for employers to pay unequal wages to men and women who hold the same job and do the same work† (The Wage Gap, 2015). If not, this could lead to many employees leaving the business, and employers could have trouble finding willing candidates to make up for this loss. Furthermore, employers are always in a need to motivate their employees to work harder. In an attempt to motivate employees, wage gap is the opposite path to take for employers and will not make employeesShow MoreRelatedLabor Government Budget Building Australia Future Workforce For Positive Impact On Workforce Re Entry For Long Term Essay1553 Words   |  7 Pagesfor positive impact on workforce re-entry for long-term unemployed and financial incentives for employers through wage connect. †¢ Long term unemployment (exceeding one year) and very long term unemployed (exceeding two years) amongst working aged youth is becoming a disturbing trend within Australia’s workforce. †¢ Dr Lucas Walsh Director of the Foundation for Young Australians notes when manual and educational employment preparation for Australia’s highly competitive workforce depletes, the unemploymentRead MoreA Brief Note On The Universal Declaration Of Human Right Runs3100 Words   |  13 Pagesthe right to equal pay for equal work. In this regards, statistics says that gender inequality in general, part of which is unequal pay, began to decline in the last ten years, but the process goes slowly and unevenly. In particular, the gender pay gap ranges from less than 10% in some Southeast countries to more than 40% in some countries of Central Asia (International Labour Organization, 2016). Various recent reports reveal that women still face discrimination in almost all aspects of the laborRead MoreThe Glass Ceiling Effect: Women’s Career Advancement in Puerto Rico4525 Words   |  19 Pages................................................................................ ......................8 Career Advancement .............................................................................................................12 Gender Based Gap .................................................................................................................14 Chapter Three ......................................................................................................................Read MoreA Csr Gap Analysis of the Gap2512 Words   |  11 PagesCSR Gap Analysis of the GAP Gap Inc prefaces their 2004/5 CSR report with the question: what is a company’s role in society? Their answer is that a company ‘only realizes its full potential when it embraces its role as a global citizen’. This raises two interesting points; the first is that the answer to the question ‘what is a company’s role in society?’ will be conditioned by normative assumptions about business/government relations in a firm’s country of incorporation. David DetomasiRead MoreGender Pay Gap14271 Words   |  58 PagesBackground * Current Situation * Outlook * Pro/Con * Chronology * Short Features * Maps/Graphs * Bibliography * The Next Step * Contacts * Footnotes * About the Author * * Comments | Gender Pay Gap | Are women paid fairly in the workplace? | March 14, 2008 †¢ Volume 18, Issue 11 | By Thomas J. 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Chief executives express their commitment to the advancing equality between men and women by actions such as advancing women in the workplace. Areas of such empowerment include: market and community progress through the use of sex, disaggregated data, and other benchmarks (Chakabarti). Times are changing in the makeup of the workforce today. Females are quickly becomingRead MoreThe Issue Of Poverty Alleviation2282 Words   |  10 Pagesadvanced a variety of important studies examining the reasons for the increase of poverty in the southern rural areas. Much of the research on poverty seem to focus on the economy, employment structure, welfare reform, low educational skills, and minimum wage, with minimal focus on how mindset plays into unemployment or underemployment, which causes poverty. 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Getting the Best Physics Essay Topics

Getting the Best Physics Essay Topics Physics thesis writing of required quality wants some extra experience and wisdom to comprehend the academic requirements and requirements of subject. Where any of the guidelines are ignored, the customer should don't hesitate to request more amendments. The body of your EE should compose the majority of the essay. In the event you want a bit more guidance on how to have an A EE. Physics Essay Topics Secrets That No One Else Knows About Comparisons aren't the only way to acquire a grade A EE. Students need more practical subjects to learn the way to use unique things. Teachers should have a complete responsibility of student's poor outcomes. They should complete annual tests to get a license. What Physics Essay Topics Is - and What it Is Not Physics is the study of matter and energy along with their interactions with each other. As a field of knowledge and study, it has many aspects or areas that make it a broad discipline. Particu larly for people outside the field, it can sometimes appear nearly impossible. It is a natural science that deals with the study of matter. Whatever They Told You About Physics Essay Topics Is Dead Wrong...And Here's Why All you will need is to pick the one which reflects your private interest and acknowledgment. So now you are aware of how to select the best compare and contrast topics and the various segments which you require to address when writing. If you are searching for assistance with your essay then we provide a comprehensive writing service given by fully qualified academics in your area of study. Some teachers might just take on students as they have to and might not be passionate about reading drafts and might not provide you a good deal of feedback. In order to generate sense of it, scientists are made to focus their attention on one or two smaller regions of the discipline. In fact, as Galileo first realized about 400 decades before, gravity works the exact s ame on all objects, no matter their mass. Physics is a diverse region of study and in order to create sense of it scientists are made to focus their attention on one or two smaller regions of the discipline. It is a diverse area of study. What You Don't Know About Physics Essay Topics Regardless, whenever you have the liberty of picking a topic of your choice, do not neglect to talk to your instructor or professor about it to make certain it is suitable and acceptable. It is possible to locate your focus after you've completed some research. To make locating a topic a bit easier, students may use a number of the ideas in the subsequent list. The above mentioned compare and contrast essay topics are just a couple of many topics you'll be able to decide to talk about in your essay. A persuasive essay is a powerful tool when you want to supply a new vision of a specific topic for the reader. Just writing an essay isn't enough. Physics essay writing will require a student to be very vigilant when writing as minor mistakes can lead the entire Physics essay into a mess and it might become useless because of this. Among other requirements for the elongated essay, there's a point about topics. If you study science, you should choose an appropriate topic. You must research the selected topic and discover facts to contradict your first thesis. Lucky for you, there are many topics you could concentrate on when writing and it's all your responsibility to ascertain the precise topic that you wish to build on. In most instances, the topics you select should be closely related. Grades ought to be thought to be offensive issue within the youngster's learning system. Parents will need to play a more active part in their kids' education. They are responsible for healthy nutrition of children. Getting in a position to think of a very good topic is among the most troublesome things for students. For various other things, you might not even have the ability to see them with your naked eyes, much less know they exist! Things will find weird again. The Honest to Goodness Truth on Physics Essay Top ics The same as an argumentative essay, a persuasive paper demands a nice amount of expertise and knowledge of a particular field. The very first thing you ought to do is identify the sort of compare and contrast essay which you're handling. When you choose an idea to compose your paper on, the next task is to produce a focus your paper will be speaking about in regards to the subject. You also know how to locate sources and the very best kind to utilize in your paper to ensure it is relevant and interesting. You may restate your thesis statement and point out a number of the arguments used over the full essay that backs it up. You get completely free revisions in addition to free citation generator. You can begin with the kind of topic you pick for your compare and contrast essay. Be that as it might, the topic for your essay is a fundamental thing that has to be chosen carefully and with higher precision.

The effect of organisational culture and leadership

Question: Discuss about the Theories of Educational Leadership and Management. Answer: Introduction The report is based on the case study of a mid- sized business, Omega, occupied in offering an assortment of technical support facilities to the engineering business. Being a part of service industry, Omega functions in a labour intensive business. On the background of exterior market demands and poor fiscal performance, the business doesn't appear to be ready to face recessionary atmosphere owing to lesser worker contentment at job Rising absenteeism and rising staff turnover are the major staff concerns impacting business performance (Smith, 2012). On the analysis of the business circumstances and calculating effect of the employee review, the basic reasons appear to be low motivation (particularly salary, confidence and remuneration), inadequate communication (mainly feedback and sharing of information) and little feeling of belongingness (Bush, 2013). Diverse theoretical structures are assessed to know the theories and obtain valuable recommendations for Omega to deal with the is sues. Issue There had been a grand restructuring plan laid by Omega which led to trading issues due to the rise in competition and drop in revenues. There were many cost-cutting strategies applied in this restructuring plan, like the layoffs, lessening of the budgets regarding training and development of employees etc. (Wimalasiri, 2013) Also the business faced informer staff motivation, and less satisfaction of staffs. Both of these led to high turnover and rise in absenteeism rate. This management had to carry out a survey of the staffs to know about the perspective of staffs. With this survey, the management could make better decisions regarding the business strategies with respect to its staff members (Lok and Crawford, 2014). The survey led to some helpful outcomes. After such surveys, the staffs generally feel competitive and like to get involved innew challenges thus boosting their morale. The perceptions of staffs regarding their roles and have led to the two aforementioned issues. As per the study by Boulter (2010), Just 38% have a secure feeling as the work for the business Just 38% get constant advice Just 24% believe that their managers kept them aware of business situations Just 34% believe they are remunerated moderately 61% believe that the organization doesn't have a fair treatment for its staffs Just 23% have a sense of belonging 46% sense on the whole not happy with the work This survey brought in fresh prospects in assessing the two major problems of rising absenteeism and rising turnover, which are discussed as below: Analysis of the Issue- Concepts/Models/Theories The major fundamental aspect at the back of these is job contentment. As per Leeves (2010), 'job contentment is an outcome of staff's perception of the way their occupation offers those stuff that are perceived as significant. It is a complicated theory and is usually linked with motivation. On the other hand, as per Dixon and Hart (2010), satisfaction is unlike motivation and is linked to an inner sense of accomplishment. The diverse theories have been based on job satisfaction under diverse perspectives, making it as one of the highly debateable employee mind-set. Leeves (2010) also give details of 5 major aspects of the job satisfaction, the job, salary hikes, management and colleagues. At the business under study i.e. Omega, the key issues are the salaries and promotions. Regarding the results of such problematic areas, given by Drath (2010) are the absence from workplace, high turnover, low performance at workplace, involvement at workplace. One more are which is closely linked with the job satisfaction is the dedication towards the job. As given by Sharma et al (2011), the job satisfaction model is applicable at particular level of the job, though the dedication for job is applicable at the organizational level. At Omega, there is a particular level of contentment at the jobs particularly for the job, administration and colleagues. But, workforce largely is discontented with the organisation as the staff members do not believe they are paid attention to. The two concerns- High absenteeism and high turnover are described underneath with reference to the job contentment and organisational devotion. High Absenteeism As given by Turner (2010), there is connectivity among job contentment and absenteeism, yet this connectivity is not positive. The lesser the job satisfaction, higher are the chances of absenteeism. But it is vital to see that it is not necessary that the high satisfaction will cause less absenteeism. It is interesting to know, the link among job contentment and professed strain is powerful. Huge job satisfaction cause lessened tension which might then assist in lessening absenteeism. Leeves (2010) also debated that there are substantiations of link among absenteeism and organisational devotion. Organisational dedication causes devotion, which in succession is a cause for the low absence from work. Also, the management guidance, teambuilding and incentive plans can assist in reducing the absenteeism. High Employee Turnover Moreover, as per Drath (2010), there is a reasonably contrary link among the job contentment and turnover. Job contentment, in itself, is not a cause for the low turnover. On the other hand, job discontent straightforwardly causes the huge turnover. This kind of relation appears to be same as contentment and the absence from job, yet the same is a bit stronger (Zimmerman and Darnold, 2009). Apart from the job contentment, different factors like the age, term spent in particular job or particular organization, the extent of the capabilities, financial situation and the organizational devotion also has a key role. The more tenured, dedicated, operational staffs that have been with the organization even in the difficult times have more propensities to remain with the firm, even if they are not satisfied. Whenever there is employee turnover, there is an addition of expenses for the business. This cost is in terms of the training new recruits, loss of production and loss of the skilled staffs. Yet the turnovers are always harmful for the businesses (Yadollah and Zarha, 2010). For any organization, it is ideal to maintain the turnover to the minimum level, as much as possible. This isnt the case of Omega and thus it has to look for the ways to resolve these two issues. Intervention/ Change Program Recommended There are a lot of techniques to manage the absenteeism and rising staff turnover. As stated above, the fair remuneration and prospects of promotion are simply vital and can definitely be useful to control the issues in the short run. But the impacts may not continue for long time, because the other reasons are also attached to lead to the job dissatisfaction. As per Zheng, Yang and McLean (2010), the job satisfaction is mainly caused by the three causes like the inadequacy of motivation, bad communication and networking, absence of the feeling of commitment and belongingness. Thereof, the absence from work and turnover are caused by these three causes. It is vital to talk about these three aspects (mainly the most vital one, Motivation) in depth. Problem to be resolved OB model to be used Actions to be taken and outcome achieved By whom By when High absenteeism Maslow theory of motivation Motivating staffs managers Instantly High absenteeism Job satisfaction Regular training managers weekly/monthly basis High absenteeism Fair remuneration assessment of the pay slabs in industry and competition Human resource department Yearly review High absenteeism Proper communication and sharing of information with teams Regular updates shared by the team managers Team managers weekly meetings High turnover Maslow theory of motivation Motivating staffs managers Instantly High turnover Job satisfaction regular training managers weekly/monthly basis High turnover Fair remuneration assessment of the pay slabs in industry and competition Human resource department Yearly review High turnover Proper communication and sharing of information with teams Regular updates shared by the team managers Team managers weekly meetings Motivation According to (Drath, 2010), 'motivation is the set of circumstances that invigorate, coordinate and support work conduct.' In extremely simple way, motivation is the base for the staffs activities. There is no sole variable that drives motivation and it is an amazingly complicated idea to get it. Distinctive models, with their particular stipulation and obviously feedback, clarify how the organizations can boost motivation in the middle of workers. Recognized further for its feedback, Maslow's theory puts 6 wants in a progressive system going up from the most fundamental physiological requirements to self actualisation. According to Huczynski and Buchman (2010), the hierarchical idea is not that vital rather it recognizes that a few desires are of generally "high" rank. Dismissing any chain of command, Omega has to attempt further on fundamental (salaries), respect and self-actualisation than communal and protection. Herzberg improved and stated (in the meantime) Maslow's theory with two components; inspirations and hygiene elements. According to Leeves (2010), inspirations and cleanliness elements can be connected to Maslow's requirements. Accomplishment, acknowledgment and promotions can meet the criteria of being motivators. Omega, with no evaluation framework and criticism system need sparks. The organizational management has to characterize a yearly review framework, execution estimation strategy, feedback instrument and the customs of acknowledging and compensating staffs. Acknowledging staffs is most likely the least expensive however powerful approach to boost morale. Pay, working circumstances, supervision and organization strategy are fit in cleanliness variables. They would not rouse worker straightforwardly rather the absence of these elements can demotivate staff member. At Omega, pay, working situation and organization strategy turn out as major concerns for the organizations. These problems have to be given higher significance than motivators regarding execution of change. According to (Drath, 2010), the equity theory lays stress on the significance of connecting contribution with results. At Omega, there are confirmations that a few staffs make out a level of underpayment and excessive charge amongst various levels. This proposes that employee- review framework should be sufficiently vigorous to benchmark levels of pays amongst various levels and contenders (Northhouse, 2010). Other than above, as the staff members at Omega prefer challenges and want to be trained, work augmentation and upgrade could be other probable territories to think about in term of driving motivation level. Communication The two most essential parts of communication important for Omega would be feedback and sharing of info amongst the staffs. These are the advancement fields for Omega. The significance of feedback is all around applied by scholars. Leeves (2010) accentuates the pertinence of purpose, specificity, portrayal, handiness, auspiciousness, availability, clarity and legitimacy of opinion with regards to conveyance. Additionally, sharing data in the middle of colleague and particularly all over various areas can assist staffs to feel occupied and learn about the successful areas of other divisions He likewise recommend the worth of intuitive communication in data sharing, job coordination, critical thinking and strife decision. Sense of Belongingness Sense of being involved and to be a part of the group requires a blend of clear visualization, leadership and task allocation. These are different regions where Omega has been deficient. According to (Yogi, 2010), a lesser amount of the feeling of belongingness leads to high probability of getting distanced, self-vanquished and separated which additionally causes the low self-respect and work contentment. Conclusion Diverse models help in examining an idea and include distinctive dimension yet they don't give readymade answer for an issue. Motivation, communication, feeling of belongingness should be tended to enhance work fulfilment and conceivably non-attendance and staff turnover (Zeffane and Al Zarooni, 2011). But, it is similarly critical to create vision, compelling leadership and an activity plan to change over the given thoughts into truth. References Boulter, J. (2010). Recovery Leadership. Leadership Excellence, vol. 27, no. 1, pp. 13-13. Bush, T. (2013), Theories of Educational Leadership and Management: Third Edition, London, Sage. Dixon, M. L. Hart, L. K. (2010). The impact of path-goal leadership styles on work group effectiveness and turnover intention. Journal of Managerial Issues, vol. 22, no. 1, pp. 52-69. Drath, W. (2010). The deep blue sea: Rethinking the source of leadership. San Francisco: Jossey-Bass. Huczynski, A. and Buchman, A. (2010). Organizational Behaviour, 7 th edition. Harlow: Pearson Education. Leeves, G. (2010). Worker turnover: Hires, seperations and employement growth at the employer level. Australian Journal of Labour Economics 4(4), 280-295. Lok, P., Crawford, J. (2014). The effect of organisational culture and leadership style on job satisfaction and organisational commitment: A cross-national comparison. The Journal of Management Development, 23(4), 321. Northhouse, G. (2010). Leadership, 5 th edition. California: Sage Publications. Sharma, J., Bajpai, N., Holani, U. (2011). Organizational citizenship behavior in public and private sector and its impact on job satisfaction: A comparative study in Indian perspective. International Journal of Business Management, 6(1), 67-75. Smith, I. (2012). People management be bold!, Library Management Vol. 29 No. 1/2, pp. 18- 28. Turner, C. (2010). Organisational Culture, Blagdon, Mendip Papers. Wimalasiri, J. (2013). An examination of the influence of human resource practices, organization commitment, and job satisfaction on work performance. International Journal of Management, 12(3), 352-363. Yadollah, H., Zahra, E. (2010). The relationships among employees' job stress, job satisfaction, and the organizational performance of Hamadan urban health centers. Social Behavior Personality: An International Journal, 38(7), 936-968. Zeffane, R., Al Zarooni, H. (2013). The influence of empowerment, commitment, job satisfaction and trust on perceived managers' performance. International Journal of Business Excellence 1(2), 193 209. Zimmerman, R., Darnold, T. (2009). The impact of job performance on employee turnover intentions and the voluntary turnover process: A meta-analysis and path model. Personnel Review 38(2), 142-158 Zheng W., Yang B. McLean G.N. (2010). Linking Organizational Culture, Structure, Strategy, and Organizational Effectiveness: Mediating Role of Knowledge Management. Journal of Business Research, 63, pp.763771.